Images - Brain: A powerful combination

As stated in most part of the written basis about mindmapping, something magic happens in our brains regarding images and knowledge.
It seems easier for our human brains to get it quicker with images than with written words. If we get back to the human origins, the times when some ancestors lived in caverns, the easiest way to transmit knowledge was by means of images or drawings.
The picture above wwas taken in a pub in Santander (Spain) and it has even an stronger impact if you don´t know Spanish. If you look at it straight without knowing Spanish you would probably say it is talking about cocktails. So you get more than 80% of the knowledge to be transmitted, just by means of an image.